Tag: isp

Brave new ISP Premium Services – a business model for the future?

Classic email marketing is easy: There’s three parties, and everybody wants to get a piece of the cake: The Marketer is making money by selling products. They are paying their Email Service Provider. The Email Service Provider (ESP): Is paid

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Caching vs. Tracking: Wie Öffnungsraten im E-Mail Marketing gemessen werden und was sie bedeuten

Post has moved to the following location (German Blog): https://blog.inboxplacement.de/2017/10/caching-vs-tracking-wie-offnungsraten.html

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„Inbox by Gmail“ – Wegweiser für das E-Mail-Marketing der Zukunft?

Post has moved to a new location (German Version of inboxplacement): https://blog.inboxplacement.de/2017/09/inbox-by-gmail-wegweiser-fur-das-e-mail.html

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Is “Inbox by Gmail” a game-changer for email marketing?

3 years ago, Gmail launched a new feature that sorts messages automatically into different categories, based on type of content. The most interesting feature for marketers was the introduction of a “promotional tab”, which raised concerns about the decreasing open

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Shared vs. Dedicated IPs beim E-Mail-Versand – Pro- und Kontra auf Sender- und Empfängerseite

Post has been moved to the German inboxplacement: https://blog.inboxplacement.de/2017/06/shared-vs-dedicated-ips-beim-e-mail.html

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Episode 011: “The future of mail”

Anthony and Florian are speaking about past, current and future evolutions. How will the future of mail look like. Where are potential threats and benefits for achieving good inbox placement?

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