Beginners Guide

You are new in E-Mail Marketing in general or Deliverability in specific and need some kick-off? We have prepared 10 lessons to get you up-to speed for this topic quickly:

Lesson 1, The history of email
Lesson 2, The beginning of Commercial email
Lesson 3, Security threats and Cyber attacks
Lesson 4, Authentication and Prevention
Lesson 5, Spam traps & Honey traps
Lesson 6, Single Opt in, Confirmed Opt in & Double Opt In
Lesson 7, Feedback Loops (FBLs)
Lesson 8, Whitelisting & Blacklistings.
Lesson 9, User Engagement
Lesson 10, Future of Email

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