Classic email marketing is easy: There’s three parties, and everybody wants to get a piece of the cake: The Marketer, the ESP and the ISP.
![Everybody would love to have a piece of THIS cake actually, right?](https://inboxplacement.com/wp-content/uploads/2019/11/cake3x1.png)
Classic email marketing is easy: There’s three parties, and everybody wants to get a piece of the cake: The Marketer, the ESP and the ISP.