Gmail tabs: Tips to find the Inbox, how to get to the Primary folder

You may know already that gmail have rolled out their new tabs interface the end of May.

Post roll out we have all heard a lot of commotion with the reports of return path and litmus about what it will do for consumers as well as for those sending bulk email.

Much ado about nothing?

Although gmail has their own intentions of including the tabs for such ‘promotions’, it’s important we work with what we’ve got, and to adapt if we need to, do we need to?


First post, First impressions, Pas’d pression.

Hello & Welcome everyone 🙂

So you managed to find my blog then!

The purpose of this blog is to keep everyone up to date in the world of deliverability, that is the science behind email marketing. I envisage that this blog will educate those that are new to the field but also give some food for thought for the more experienced email junkies.

This is the place to be, if you want to find the Inbox!

The plan is that i will be adding posts severely times a week, please feel free to comment and discuss the topics on the blog,

Speak to you soon hopefully,

King regards,

Anthony Mitchell