Author: Florian Vierke
Florian Vierke is Senior Deliverability Specialist with over seven years of experience in all areas of E-Mail Deliverability & Abuse Management. Florian is a member of MAAWG, certified senders alliance and competence group email and maintains a regular presence at conventions and fairs like Internet Security days, email expo or dmexco.

List bombing: What does it mean and how to avoid it?

Recently, there’s some talk about list bombing. What does this actually mean? While ISPs concentrate on attacks from a single IP (or IP range) or sending domain, listbombing uses various subscription forms for sending just a few mails from each. Problem

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Caching vs. Tracking: Wie Öffnungsraten im E-Mail Marketing gemessen werden und was sie bedeuten

Post has moved to the following location (German Blog): https://blog.inboxplacement.de/2017/10/caching-vs-tracking-wie-offnungsraten.html

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„Inbox by Gmail“ – Wegweiser für das E-Mail-Marketing der Zukunft?

Post has moved to a new location (German Version of inboxplacement): https://blog.inboxplacement.de/2017/09/inbox-by-gmail-wegweiser-fur-das-e-mail.html

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Why it is so hard, to find a safe password

Passwords should be safe – we all know that. But how can we achieve it? My opinion is: Today, there is no way to find a satisfying solution. I will explain why and try to find solutions from user perspective.

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NO-GOs und worst-practices bei Reaktivierungskampagnen – the art of destroying your reputation

Article has been moved to the German page: https://blog.inboxplacement.de/2017/08/no-gos-und-worst-practices-bei.html

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Is “Inbox by Gmail” a game-changer for email marketing?

3 years ago, Gmail launched a new feature that sorts messages automatically into different categories, based on type of content. The most interesting feature for marketers was the introduction of a “promotional tab”, which raised concerns about the decreasing open

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